According to the Non-Profit Networking Guide Report only 24% of companies have a strategic social media campaign designed and approved. Are you one of the 24% or are you the other 76%? What are the areas you are neglecting? How can you make 2013 even better?
If you feel overwhelmed at an entire social media campaign, start small:
- Begin with a monthly email campaign that discusses relevant information surrounding your cause
- Link a pdf of your email to twitter and facebook
- Make a goal to interact with your supporters on a weekly or monthly basis (facebook, twitter, or personal calls) and stick to it